Grow your Instagram account with 2k+ real, organic IG followersGet started
By Published On: December 20, 2025

How to Convert Instagram Stories into Permanent Highlights

Are you wondering how to convert your Instagram Stories into permanent highlights? Instagram Highlights are a fantastic way to showcase your best content and keep it accessible to your audience long after the 24-hour Story period has ended. This guide provides you with a clear step-by-step process to create engaging Highlights on your Instagram profile.

Step-by-Step Guide to Creating Instagram Highlights

  1. Post Your Story: First, ensure that the content you want to highlight is posted as an Instagram Story. You can do this by tapping on your camera icon and capturing or uploading the moment.
  2. Add to Highlights: When your Story is live, navigate to your profile. Tap on the “+” icon under your bio where it says “New”. This action will bring up all your Stories that you’ve posted in the last 24 hours.
  3. Select Stories: Choose which Stories you want to add to your Highlight by tapping on them. You can select multiple Stories to include in one Highlight.
  4. Name Your Highlight: After selecting the Stories, name your Highlight. Choose a title that accurately reflects the content of the Stories for easy identification.
  5. Customize Your Cover: You can also select a cover image for your Highlight that complements your brand. Tap on “Edit Cover” to adjust the appearance.
  6. Save Your Highlight: Once you’re satisfied, tap “Add” to save your new Highlight. It will now appear on your profile, allowing viewers to access those Stories anytime.
  7. Tips for Effective Instagram Highlights

    To maximize the impact of your Instagram Highlights, consider these tips:

    • Organize by Theme: Group your Highlights thematically (e.g., Travel, Recipes, Testimonials) to make navigation simpler for your audience.
    • Keep It Updated: Regularly update your Highlights with fresh content to keep your audience engaged and informed.
    • Use Analytics: Utilize Instagram Insights to understand which Highlights resonate more with your audience and tailor your content accordingly. Learn more about Instagram Insights here.
    • Why Use Instagram Highlights?

      Instagram Highlights serve multiple purposes: they can showcase your brand’s personality, share valuable information, and provide a platform for user-generated content. By converting Stories into permanent highlights, you not only enhance your profile’s aesthetic but also improve your chances of converting viewers into followers and customers. For more on the importance of Instagram for businesses, check out this HubSpot article.