Steps to Get Verified on Instagram in 2023
Getting verified on Instagram is a coveted status that can increase your visibility and credibility on the platform. As of 2023, the verification process has become more streamlined, but it still requires a strategic approach. Here’s how you can secure that blue checkmark.
1. Meet Instagram’s Verification Criteria
Before applying for verification, ensure you meet Instagram’s criteria. The platform requires that your account must be:
- Authentic: Your account must represent a real person, registered business, or entity.
- Unique: Only one account per person or business can be verified, with exceptions for language-specific accounts.
- Public: Your account must be set to public and not private.
- Complete: Have a profile photo, bio, and at least one post.
- Notable: Your account should represent a well-known, highly searched person, brand, or entity.
2. Optimize Your Profile
Your Instagram profile should reflect your authority and relevance. Utilize a clear profile picture, engage with your audience regularly, and maintain an aesthetic that aligns with your brand. Ensure you’re following Instagram’s Community Guidelines to avoid any issues that could hinder your verification process.
3. Request Verification
To apply for verification, follow these steps:
- Go to your Instagram profile and tap on the menu in the top right corner.
- Select Settings, then tap Account.
- Choose Request Verification.
- Fill in your account name, account category, and a scan of your official identification.
- Submit your application.
Instagram will review your application and notify you of the decision within a few days. For more detailed information, check out the official Instagram verification page.
4. Build Your Online Presence
In addition to meeting Instagram’s requirements, enhancing your online presence can boost your chances of getting verified. This includes:
- Engaging with your audience through posts, stories, and comments.
- Collaborating with other verified users and influencers.
- Being featured in reputable publications and news articles.
Establishing your brand outside of Instagram is crucial, as Instagram tends to verify accounts of individuals and brands that are recognized and relevant in their industries.